Shooting portraits in a studio no longer have to be against plain backgrounds as digital cameras now allow the conversion and integration of analog photographs. Although these types of photo shoots have been used a countless times, a photographer has to make different backgrounds more interesting. by choosing the most imaginative and unusual portrait location.
Location Shooting for Lifestyle Photography
Lately, lifestyle photography is fast becoming the preferred choice of having a more meaningful photograph; whether for announcing an engagement, for a wedding invitation, to document a personal event or for use in promoting a brand or product. Here, a professional photographer bears in mind that every customer is a unique subject. While some may choose studio portraits using a choice of digital background that match their personality, some would prefer having their image captured in a suitable natural location.
Benefits of Taking Photos in a Photography Location
Choosing a portrait location on the basis of convenience such as local park could be a tempting choice. Yet this tends to defeat the purpose of taking a portrait in natural location. As a type of lifestyle photography, shooting on location means placing your customer in places they love the most or in the surroundings where they can show off their best form, e.g. as a swimmer, a surfer, a cyclist, a mountain climber or any setting that gives depth to their personality as a photo subject.
The photography session will likely be easier for both the photographer and the subject as the latter will feel more relaxed in projecting the most natural-looking poses. In fashion photography, a photographer’s location decision will be influenced by the style of clothing or accessories since they are the main subjects, rather than the models who wear them. The purpose of taking photo shots in a location that match a street, active, formal or outdoor wear is to capture the best features of the products in their natural surroundings.
The choice of location will also drive other decisions such as the photography equipment, gears and props to bring. This also means the need to hire the services of companies that provide man with van as support crew. In any case that you find yourself engaged in a location shooting in London, we suggest for you to include What Man and Van offers as services in London.
Tips When Choosing a Photography Location
Photography experts who have lots of experience in choosing photography locations give advice to give careful considerations to the following:
Unless called for, avoid cities and crowded public places because of the constant interruptions caused by people moving in and out of frames. Not to mention that if you are doing portrait photography, your client will only be self-conscious about attracting the attention of curious passers-by.
Choose a location that has lots to offer in terms of natural lighting. Direct midday sunlight produces harsh shadows so make sure there are objects that diffuse or areas that offer diffused lighting for softer and more flattering lighting angles.
When location shooting in London, it would be best to choose an outdoor portrait location with sheltered areas like a cafe, a bandstand or even a bridge. There’s always a chance that London’s weather could spoil the shooting engagement. This is also why it’s important to have a man with van to back you up to make sure your equipment and props will stay dry.